ATLASATLAS fair value
DKK 6.74
Above fair value · 57% premium
Range: DKK 3.89–DKK 8.11Fair valuePrice
Bang & Olufsen (BO.CO)
Bang & Olufsen stock price today, ATLAS forecast and fair value
Technology · Consumer Electronics · Nasdaq Copenhagen · Denmark
DKK 10.60▲ +1.15%
Prices as of Oct 27, 2026 · DKK
Chance of rising in 1 month
50%
that it ends higher than today in 21 sessions
0%coin flip 50%100%
This is just the summary. See everything on Bang & Olufsen in ATLAS
ATLAS's own quantitative analysis, all in one place.
- Simulation and expected rangeThousands of simulated scenarios: how far the price could rise or fall.
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- Customer and supplier mapWho it does business with, from its own filings.
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On Bang & Olufsen
- Simulation and expected rangeThousands of simulated scenarios: how far the price could rise or fall.
- Officers and shareholdersWho runs the company and which funds hold its shares.
- Customer and supplier mapWho it does business with, from its own filings.
- Valuation and financialsFair value step by step, quarterly accounts and upcoming events.
- NewsThe latest on the company, in one place.
And for you
- ATLAS builds your portfolioAnswer a short test and get portfolios that fit you.
- AlertsWe let you know when something changes in your stocks.
- Crisis simulatorHow your portfolio would do in a crash like 2008.
- Practice risk-free$10,000 in virtual money to invest at real prices.
- Global screenerSearch US stocks and stocks from 47 countries with filters.
Plans from €3.99 a month.
ATLAS estimates Bang & Olufsen's fair value at about DKK 6.74 per share (reasonable range: DKK 3.89 to DKK 8.11). At DKK 10.60, the stock trades 57% above it.
It is calculated with a blend of a discounted cash-flow model and peer valuation multiples. Confidence in the estimate is medium. It is an estimate, not a promise: if the company's results change, so does its fair value.
ATLAS's model gives Bang & Olufsen a 50% chance of finishing higher a month from now (21 trading sessions) than today: close to a coin flip.
In half of the simulated outcomes the price ends between DKK 9.92 and DKK 11.32; in 9 out of 10, between DKK 8.82 and DKK 12.73. Estimated annual volatility is 40%.
Price, last 12 months (weekly close)
Key numbers
- Market cap
- DKK 1.5B
- Market cap (USD)
- $221M
- 52-week high
- DKK 14.88
- 52-week low
- DKK 8.25
- Revenue (12 months)
- DKK 2.5B
- Gross margin
- 58.5%
- Operating margin
- 4.7%
- Net margin
- -4.3%
- Beta
- 1.39
What this means
These are two different questions: fair value looks at the business (what it is worth given what it earns) and the odds look at the price over the next month. Bang & Olufsen sits above fair value and its odds of rising over a month are close to a coin flip. An expensive stock can keep climbing and a cheap one can keep falling, which is why ATLAS shows the two readings separately.
Over the last 52 weeks BO.CO has traded between DKK 8.25 and DKK 14.88. Today it is 28.8% below that high and 28% above its low.
Its beta is 1.39: it tends to move more than the market, both up and down.
About the company
Bang & Olufsen A/S designs, develops, markets, manufactures, and sells audio and video products in Europe, the Middle East, Africa, the Americas, and the Asia Pacific.
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Comparable companies
Other companies in the same line of business:
Frequently asked questions
What is Bang & Olufsen (BO.CO) fair value?
About DKK 6.74 per share according to ATLAS (reasonable range: DKK 3.89 to DKK 8.11). With the stock at DKK 10.60, it is 57% above it.
What is the chance BO.CO goes up next month?
50%: close to a coin flip. In half of the simulated outcomes, BO.CO ends the month between DKK 9.92 and DKK 11.32.
How big is Bang & Olufsen and what is its P/E ratio?
Bang & Olufsen's market capitalization is DKK 1.5B. We do not show a P/E because it has no positive earnings to base one on.
How volatile is BO.CO?
ATLAS estimates annual volatility at 40%. In a typical month, half of the outcomes end between DKK 9.92 and DKK 11.32.
Not investment advice. ATLAS estimates are produced by statistical models from public data; they can be wrong and past performance does not predict future results. Consider your own situation before investing. Disclaimer