ATLASATLAS fair value
₩139,216
Below fair value · 47% discount
Range: ₩119,851–₩160,093Fair valuePrice
Hyundai Department (069960.KO)
Hyundai Department stock price today, ATLAS forecast and fair value
Consumer Cyclical · Department Stores · Korea Exchange (KOSPI) · South Korea
₩73,100▼ -3.05%
Prices as of Oct 26, 2026 · KRW
Chance of rising in 1 month
49%
that it ends higher than today in 21 sessions
0%coin flip 50%100%
This is just the summary. See everything on Hyundai Department in ATLAS
ATLAS's own quantitative analysis, all in one place.
- Simulation and expected rangeThousands of simulated scenarios: how far the price could rise or fall.
- Officers and shareholdersWho runs the company and which funds hold its shares.
- Customer and supplier mapWho it does business with, from its own filings.
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On Hyundai Department
- Simulation and expected rangeThousands of simulated scenarios: how far the price could rise or fall.
- Officers and shareholdersWho runs the company and which funds hold its shares.
- Customer and supplier mapWho it does business with, from its own filings.
- Valuation and financialsFair value step by step, quarterly accounts and upcoming events.
- NewsThe latest on the company, in one place.
And for you
- ATLAS builds your portfolioAnswer a short test and get portfolios that fit you.
- AlertsWe let you know when something changes in your stocks.
- Crisis simulatorHow your portfolio would do in a crash like 2008.
- Practice risk-free$10,000 in virtual money to invest at real prices.
- Global screenerSearch US stocks and stocks from 47 countries with filters.
Plans from €3.99 a month.
ATLAS estimates Hyundai Department's fair value at about ₩139,216 per share (reasonable range: ₩119,851 to ₩160,093). At ₩73,100, the stock trades 47% below it.
It is calculated with valuation multiples of comparable companies. Confidence in the estimate is low. It is an estimate, not a promise: if the company's results change, so does its fair value.
ATLAS's model gives Hyundai Department a 49% chance of finishing higher a month from now (21 trading sessions) than today: close to a coin flip.
In half of the simulated outcomes the price ends between ₩66,795 and ₩79,285; in 9 out of 10, between ₩57,379 and ₩92,297. Estimated annual volatility is 52%.
Price, last 12 months (weekly close)
Key numbers
- Market cap
- ₩1.7T
- Market cap (USD)
- $1.3B
- P/E ratio
- 7.2
- Dividend yield
- 2.52%
- 52-week high
- ₩222,000
- 52-week low
- ₩73,000
- Revenue (12 months)
- ₩4.1T
- Gross margin
- 62.1%
- Operating margin
- 7.4%
- Net margin
- 5.7%
- Beta
- 1.04
What this means
These are two different questions: fair value looks at the business (what it is worth given what it earns) and the odds look at the price over the next month. Hyundai Department sits below fair value and its odds of rising over a month are close to a coin flip. An expensive stock can keep climbing and a cheap one can keep falling, which is why ATLAS shows the two readings separately.
Over the last 52 weeks 069960.KO has traded between ₩73,000 and ₩222,000. Today it is 67.1% below that high and 0% above its low.
On the business: net margin is 5.7%; it trades at 7.2 times earnings.
Its beta is 1.04: it moves roughly in line with the market.
About the company
Hyundai Department Store Co.
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Comparable companies
Other companies in the same line of business:
Frequently asked questions
What is Hyundai Department (069960.KO) fair value?
About ₩139,216 per share according to ATLAS (reasonable range: ₩119,851 to ₩160,093). With the stock at ₩73,100, it is 47% below it.
What is the chance 069960.KO goes up next month?
49%: close to a coin flip. In half of the simulated outcomes, 069960.KO ends the month between ₩66,795 and ₩79,285.
How big is Hyundai Department and what is its P/E ratio?
Hyundai Department's market capitalization is ₩1.7T. Its price-to-earnings (P/E) ratio is 7.2: you pay ₩7.22 for each ₩1.00 of yearly earnings.
Does Hyundai Department pay a dividend?
Yes. 069960.KO's current dividend yield is 2.52% at today's price (₩73,100).
Not investment advice. ATLAS estimates are produced by statistical models from public data; they can be wrong and past performance does not predict future results. Consider your own situation before investing. Disclaimer