ATLASATLAS fair value
ATLAS has no fair value for this stock today.
Simply Good Foods (SMPL)
Simply Good Foods stock price today, ATLAS forecast and fair value
Consumer Defensive · Packaged Foods · NASDAQ
$9.72▼ -3.67%
Prices as of Oct 27, 2026 · USD
Chance of rising in 1 month
49%
that it ends higher than today in 21 sessions
0%coin flip 50%100%
This is just the summary. See everything on Simply Good Foods in ATLAS
ATLAS's own quantitative analysis, all in one place.
- Simulation and expected rangeThousands of simulated scenarios: how far the price could rise or fall.
- Officers and shareholdersWho runs the company and which funds hold its shares.
- Customer and supplier mapWho it does business with, from its own filings.
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On Simply Good Foods
- Simulation and expected rangeThousands of simulated scenarios: how far the price could rise or fall.
- Officers and shareholdersWho runs the company and which funds hold its shares.
- Customer and supplier mapWho it does business with, from its own filings.
- Valuation and financialsFair value step by step, quarterly accounts and upcoming events.
- NewsThe latest on the company, in one place.
And for you
- ATLAS builds your portfolioAnswer a short test and get portfolios that fit you.
- AlertsWe let you know when something changes in your stocks.
- Crisis simulatorHow your portfolio would do in a crash like 2008.
- Practice risk-free$10,000 in virtual money to invest at real prices.
- Global screenerSearch US stocks and stocks from 47 countries with filters.
Plans from €3.99 a month.
ATLAS's model gives Simply Good Foods a 49% chance of finishing higher a month from now (21 trading sessions) than today: close to a coin flip.
In half of the simulated outcomes the price ends between $9.02 and $10.44; in 9 out of 10, between $7.92 and $11.89. Estimated annual volatility is 44%.
Price, last 12 months (weekly close)
Key numbers
- Market cap
- $892M
- 52-week high
- $22.00
- 52-week low
- $9.38
- Revenue (12 months)
- $1.4B
- Revenue growth (YoY)
- +9.0%
- Earnings growth (YoY)
- -26.1%
- Gross margin
- 36.2%
- Operating margin
- 15.1%
- Net margin
- 7.1%
- Return on equity
- -12.2%
- Free cash flow (12 months)
- $107M
- Beta
- 0.19
What this means
ATLAS does not publish a fair value for SMPL right now, but it does show its odds of rising: close to a coin flip.
Over the last 52 weeks SMPL has traded between $9.38 and $22.00. Today it is 55.8% below that high and 4% above its low.
On the business: revenue grew 9.0% year over year; net margin is 7.1%.
Its beta is 0.19: it tends to move less than the market.
About the company
The Simply Good Foods Company is a consumer packaged food and beverage company focused on nutritional snacking and meal-replacement products.
Want to see everything about Simply Good Foods?
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Comparable companies
Other companies in the same line of business:
Frequently asked questions
What does Simply Good Foods do?
The Simply Good Foods Company is a consumer packaged food and beverage company focused on nutritional snacking and meal-replacement products.
What is the chance SMPL goes up next month?
49%: close to a coin flip. In half of the simulated outcomes, SMPL ends the month between $9.02 and $10.44.
How big is Simply Good Foods and what is its P/E ratio?
Simply Good Foods's market capitalization is $892M. We do not show a P/E because it has no positive earnings to base one on.
How volatile is SMPL?
ATLAS estimates annual volatility at 44%. In a typical month, half of the outcomes end between $9.02 and $10.44.
Not investment advice. ATLAS estimates are produced by statistical models from public data; they can be wrong and past performance does not predict future results. Consider your own situation before investing. Disclaimer